Many people say that the best form of advertising is “word of mouth” endorsement. This has certainly been the case in BMW Motorrad USAs latest print advertising campaign, which shows genuine BMW owners in inspiring scenarios.
Real BMW Riders Featured in Ad Campaign
Believe it or not, this woman is going to work. Commuting on two wheels turns the usual miserable slog into quality time and adds a little happiness to the week. Although many people who own motorcycles consider them a recreational vehicle to be used only on weekends, a significant minority rides their bike to get to work and run errands.
Women Who Ride To Work Every Day
BMW Motorrad USA will be bringing out its demo fleet of street and dual-sport motorcycles to The 2009 AMA International Women Motorcycling Conference, presented by Harley-Davidson and Buell on August 19-22 in Keystone, Colorado. The demo rides are available to all registered participants and there are still plenty of slots available to register for this exciting conference thats not to be missed if youre a woman rider.
BMW To Offer Demo Rides at Womens Conference
My riding experience started by sitting on the back of my husbands new 1989 Harley-Davidson Ultra Classic. While enjoying sitting on the back during 1989, I knew instantly this was not the place for me. My husband would take me to the local mall to practice. He would ride the bike there and I would follow in his truck. At first he would sit behind me on the bike and I would ride around the parking lot.
Reader Story: Mentoring through Mishaps
Backroads With Betsy columnist Betsy Huelskamp and WRN Editor Genevieve Schmitt head to Laughlin for the 2009 Laughlin River Run and bring WRN readers along for the ride. From basking in the Southern Nevada desert sunshine, to hitting the backroads and exploring ghost towns, the weekend was full of good old-fashioned girlfriend fun the reason so many women are getting into motorcycle riding today.
Betsy and an All-Girl Group Head to Laughlin
If youve been tempted to join Americas rapidly growing scooter community but your plans have been idle because youre not sure whether you were born to ride, the time to discover your inner scooteristi is right now. Piaggio, importer of Piaggio, Vespa and Aprilia scooters, is inviting consumers on a risk-free 12 Month Test Ride, an industry first.
Risk-free 12-Month Test Ride on A Scooter
I know, I know, Ive ragged on how bad the Laughlin River Run in Laughlin, Nev., has gotten in the past few years. And even when it was in its heyday, a gambling town in the middle of the desert is at the bottom of my bucket list for places to be. But the rally does fall in the spring, after weve been cooped up all winter just chomping at the bit to get out and ride.
Backroads With Betsy: Girls Just Want to Have Fun!
In this installment of Way To Go, Girl! read about a rider whos hosting her very own radio show, a rider whos written her biker autobiography, and a rider who won an all expense paid trip to Daytona Bike Week. Who are these lucky girls?
Way To Go, Girl! Awards and Leadership
At first, I thought this product was silly when I was asked to review it, but after installing it (which is relatively easy) and using it, I love it, especially when its freezing out, and you just want to roll right into the garage. F2P Technologies makes a secure, easy way to activate your garage door opener from the seat of your motorcycle. Rather than carrying a bulky remote, F2P Technologies has a system that includes a transmitter that’s powered by your bike’s battery through the headlight wiring.
Product Review: Handy On-Bike Automatic Garage Door Opener
There is little that can match the sublime sensation of riding down a peaceful backroad completely in tune with your motorcycle and the surroundings, or the exhilaration that comes from slicing skillfully through a series of challenging corners on a long descent. These moments are what good riding is all about and what every rider hopes to experience.
Must-Have Books to Become a Better Rider