Harley-Davidson’s Project RUSHMORE and 2014 Enhancements
Project RUSHMORE—its an interesting name meant to conjure feelings of Americana (or taken more literally, to make us “rush more” on the 2014 Harley-Davidsons, unveiled yesterday). Rather than introducing all-new models, the Motor Company is using the banner “Project RUSHMORE” to unveil retooled versions of existing touring models developed from its latest customer-driven product-development efforts.
Harley-Davidson’s Project RUSHMORE and 2014 Enhancements