Victory Motorcycles is going after the luxury touring customer with its new Vision motorcycle. Research shows 95 percent of those customers are men averaging 54 years old and riding for 28 years.
2008 Victory Vision Target Market
After more than a year of building up a motorcycle that was six years in development, Victory Motorcycles executives finally gave members of the motorcycle press the keys to the first Vision motorcycles to roll off the assembly line. In mid-June, I joined my motorcycle media colleagues at Victory headquarters in Minneapolis to test ride the two versions of the Vision the Tour and the Street.
MOTORCYCLE REVIEW: 2007 Victory Vision Tour/Street
BMW executives didnt have to come right out and say it, but I knew that the new F 800 S and ST models being talked about at the press launch I attended recently are aimed squarely at the womens market. How do I know this? Read on to find out what Genevieve has to say about these new BMW motorcycles.
MOTORCYCLE REVIEW: 2007 BMW F 800 S/ST
Suzuki has a diverse array of motorcycles ranging from the supersport Hayabusa 1300 sportbike to the Suzuki Burgman 400 scooter. The SV650 fits right in the middle and is a staple in the companys product line. Its a standard style motorcycle with the heart of a sportbike thats fun to ride in town or through the twisties. Find out what Diane Ortiz thought of this very popular motorcycle.
MOTORCYCLE REVIEW: 2007 Suzuki SV650: Sporty, Fun, Easy to Ride
Here we have two Suzuki twins with many similarities and some differences. WRN contributor George Tranos compares the two bikes while offering advice on what you should consider when choosing one over the other.
MOTORCYCLE REVIEW: Suzuki SV650 vs SV1000S
Cpt. Yaqui Oselen of Atlanta is the proud owner of the 1,000th Ducati 1098 sold after deliveries began in February. This milestone sale caps a record-setting quarter for the iconic brand in North America.
To understand where Kawasakis new for 2007 Vulcan 900 Custom fits in the Vulcan family, read through Teri Conrads article on the Vulcan 900 Classic, the sister to the Custom. The Custom is the sporty, custom version of the Classic.
MOTORCYCLE REVIEW: 2007 Kawasaki Vulcan 900 Custom
The newest member of Kawasakis popular Vulcan line is the Vulcan 900, and its available in three versions: the Classic, the Classic LT, and the Custom. I reviewed the Classic, and Editor Genevieve Schmitt reviewed the Custom in a separate story.
MOTORCYCLE REVIEW: 2007 Kawasaki Vulcan 900 Classic
Four women share what they love about their motorcycles.
READERS RIDES: Hondas and a Harley
Women and motorcycle clubs just seem to go together. So do women and the color pink—at least for some.
READERS RIDES: Sharing the Passion