Mustang Seats, known for its innovations in offering custom colored motorcycle saddles, is rolling out new options this month to its pink motorcycle seat offerings, a campaign its calling “Fight Like A Girl.” This campaign comes on the heels of last years campaign called “Comfort With a Cause,” where a portion of the proceeds from every pink motorcycle seat sold went directly to support the Breast Cancer Research Foundation’s efforts to find a cure.
Last year, Mustang introduced the Breast Cancer Awareness custom seat program, which offered pink thread and pink vinyl seat inserts or pink vinyl ribbon appliqués. “For October 2014, Mustang is offering your choice of custom pink stitched embroidery for Breast Cancer Awareness month,” Marilyn Simmons, director of Mustang marketing explains.
Additionally, to personalize a seat, Mustang will add pink embroidered ribbons, phrases, tributes, memorials or initials on the seat of your choice for the duration of the “Fight Like A Girl” campaign, which runs now through the end of the year. Take note, the location of the design may vary from the seat shown and not all seats or accessories can be customized.
For each “Fight Like A Girl” or other pink custom embroidered seat purchased from now through December 31, 2014, Mustang will donate a portion of the proceeds to the Breast Cancer Research Foundation. For more details or to order, please contact Mustang customer service at 413.668.1190 or 800.243.1392 or visitMustangsSeats.com.
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2 thoughts on “Fight Like A Girl” with Pink Options for Motorcycle Seats
Sara, Thank you so much for reminding all of us about the need for more awareness and funding for ovarian cancer research. Like so many others, I lost a close friend after her five-year struggle with this heart-wrenching disease. As marketing director of Mustang Seats, I will ask our designers to locate and offer a teal color ASAP for embroidery and/or seat panel inserts. This will be available both year-round and particularly next September; we will donate a portion of these sales to research as well.Our thoughts and best wishes to you and all ovarian cancer survivors.
September is National Ovarian Cancer Awareness Month, the most deadly of the gynecological cancers. Ovarian Cancer’s ribbon color is teal. Approximately 22,000 women are newly diagnosed each year with Ovarian Cancer, and approximately 15,000 women die per year from the disease. Please remember us Ovarian Cancer Survivors next September.